91制片厂视频

School & District Management

Spellings Puts Her Stamp on Department

Reorganization Shifts Some Lines of Authority, Adds Two New Offices
By Michelle R. Davis 鈥 March 11, 2005 8 min read
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Includes updates and/or revisions.

The Department of 91制片厂视频 is revamping its structure in a move that some say reflects a more logical division of duties and the new management style of its leader.

The reorganization will create two new offices headed by assistant secretaries, including one for communications, and gathers most K-12 programs under the deputy secretary while putting postsecondary and vocational programs in the undersecretary鈥檚 hands.

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View the accompanying flow chart,
鈥淣ew Department of 91制片厂视频 Structure.鈥 ()

The changes, announced in a March 4 memo and slated to unfold over the next several weeks, mean that the heads of eight major departmental offices, plus the deputy secretary and the undersecretary, will report directly to Secretary of 91制片厂视频 Margaret Spellings, who was confirmed in January. Previously, only five major offices had a direct line to the secretary.

鈥淚 believe this proposed structure will add great value in the way we do business and how we serve our customers,鈥 Ms. Spellings wrote in a March 4 memo regarding the changes.

Under the reorganization, the new assistant secretaries will lead, respectively, an Office of Planning, Evaluation and Policy Development, which will manage policy development throughout the 91制片厂视频 Department, and an Office of Communications and Outreach. The latter office will coordinate all the department鈥檚 external relations, including dealings with the press, education groups, and other government agencies. The assistant secretaries, who had not been named as of press time last week, will require Senate confirmation.

Another significant change is the division of responsibilities between the department鈥檚 deputy secretary and undersecretary, the No. 2 and No. 3 posts, respectively. The deputy secretary will be responsible mainly for K-12 education, including the No Child Left Behind Act, while the undersecretary will be responsible mainly for higher education and adult programs.

Hands-On Manager?

鈥淭he effect of this reorganization remains to be determined,鈥 said Andrew J. Rotherham, the director of education policy for the Progressive Policy Institute, a Washington think tank aligned with the centrist Democratic 91制片厂视频 Council. 鈥淲hat鈥檚 obvious to me is that Secretary Spellings is tightening her grip on key functions.鈥

It鈥檚 typical for a new leader to put his or her stamp on a federal agency, said Krista Kafer, an education policy analyst at the Heritage Foundation, a conservative Washington think tank.

鈥淲henever somebody comes in that鈥檚 new, they鈥檙e going to want to set up the organization to suit their management style,鈥 she said.

Having come from the White House, where she was Mr. Bush鈥檚 domestic policy adviser and had a small staff to manage, Ms. Spellings may be accustomed to being hands-on. And considering her central role in helping to craft the No Child Left Behind Act 鈥渋t would make sense that she鈥檇 want to be more involved in the implementation,鈥 Ms. Kafer said.

Under Ms. Spellings鈥 plan, the deputy secretary will focus on K-12 education, including such areas as the No Child Left Behind Act, President Bush鈥檚 High School Initiative, the Individuals with Disabilities 91制片厂视频 Act, school choice issues, and English-language acquisition. Other department programs involving Hispanic education, American Indian education, and a math and science initiative will also be under the deputy secretary鈥檚 supervision. Eugene W. Hickok, who as deputy secretary was a leading player in carrying out the No Child Left Behind Act, left the department in January.

The undersecretary will take charge of higher education and adult education policy and federal student aid, in addition to initiatives on historically black colleges and universities and tribal colleges and universities. Edward R. McPherson, the current undersecretary, will become a senior adviser to the secretary.

Vocational education, despite being primarily a precollegiate program, will also fall under the purview of the undersecretary. That move, coupled with a proposal from President Bush to eliminate funding for vocational education programs, has some education advocates worried.

鈥淲e鈥檙e concerned about any moves by the department regarding career and technical education, and what it really means for the 鈥 high school portion, which is so important,鈥 said Christin M. Driscoll, the senior director of public policy for the Association for Career and Technical 91制片厂视频, based in Alexandria, Va. 鈥淲e hope that a focus on the high school portion can be maintained.鈥

Some major offices in the department, such as the general counsel, the inspector general, and the office for civil rights, will continue to report directly to the secretary.

The concept of splitting many departmental responsibilities along K-12 and higher education lines makes sense, said Jack Jennings, the president of the Center on 91制片厂视频 Policy, a Washington-based nonprofit group.

鈥淭he overall idea has a lot to be said for it,鈥 said Mr. Jennings, a former top education aide to House Democrats. 鈥淏ut every organization is human and has a history. I don鈥檛 know whether the right people will be in place.鈥

As of last week, the department had not indicated who would end up in the deputy secretary鈥檚 and undersecretary鈥檚 posts. However, the name of Raymond J. Simon, now the assistant secretary for elementary and secondary education, has often been floated as a possibility for deputy secretary, and the new lineup of responsibilities would seem to fit his background.

Secretary Spellings took office in January after serving as President Bush鈥檚 chief domestic-policy aide. Because she is new to her job, a reorganization allows her to shuffle and add personnel in a way that can play to the strengths of those she has in mind, said Maris A. Vinovskis, an education historian at the University of Michigan in Ann Arbor.

Improving Efficiency

But reorganizations of federal departments can be risky too, Mr. Vinovskis said. 鈥淭he reorganization takes a lot of time and energy, and that energy might well be spent on other initiatives and other tasks,鈥 he said. 鈥淭he question is: 鈥榃hat do you gain?鈥 鈥

One central change is the formation of the new communications office, which will lump together media-relations functions, internal communications, and the current office of intergovernmental and interagency affairs, which acts as a liaison to states and non-governmental organizations.

The new office will end the 鈥渄ecentralized and fragmented鈥 communications efforts of the department that Secretary Spellings believes is in place now, said David Dunn, her chief of staff, in a telephone press conference on March 4.

The new communications office comes on the heels of several embarrassing episodes stemming from the 91制片厂视频 Department鈥檚 public relations efforts.

Last year, the department sent out several video news releases鈥攙ideo packages made to look like independent news reports鈥攑romoting Bush administration programs.

Earlier this year, the department acknowledged that under a contract with a public relations firm, it had paid a conservative pundit more than $200,000, in part to help promote the No Child Left Behind Act. Armstrong Williams, a newspaper columnist who has his own syndicated television show, did not reveal the arrangement in columns that he wrote or while opining about the federal education law on cable-TV shows. Federal lawmakers were outraged, and Ms. Spellings vowed to make sure nothing similar happened on her watch. (鈥淒epartment鈥檚 PR Activities Scrutinized,鈥 Jan. 19, 2005)

鈥淪ecretary Spellings made it very clear from the start that she鈥檚 going to improve the efficiency of this organization, and that includes getting to the bottom of the issues surrounding the PR contracts,鈥 91制片厂视频 Department spokeswoman Susan Aspey said in an e-mail last week.

While the controversies were no doubt a consideration in creating the new communications office, they were likely not the only factor. The department realizes it has an uphill public relations battle ahead, said Mr. Jennings. It must try to sell the public on the president鈥檚 high school plan, which includes increased testing at that level, and continue efforts to inform people about the No Child Left Behind Act.

鈥淭he administration is very attuned to getting their story out,鈥 Mr. Jennings said. 鈥淓verything comes back to No Child Left Behind. That鈥檚 their biggest challenge.鈥

Mr. Hickok, the former deputy secretary, said the department faces significant hurdles in educating the public about the federal school accountability law.

鈥淭he greatest challenges with No Child Left Behind have always been explaining it at the grassroots level and getting around the filters of the organizations and groups,鈥 he said. 鈥淭hey鈥檙e trying to be proactive in public affairs as opposed to reactive.鈥

The new policy-development office will coordinate the crafting of policy across offices as proposals work their way through the department for final decisions, Mr. Dunn said. The office will also supervise the departmental unit that oversees and drafts the budget, the strategic-accountability service, which monitors performance programs and results-based data initiatives, and coordinate educational technology. The policy office will ensure that 鈥渁ll of the various program offices impacted or with a stake in these policies are going to have a seat at the table from the beginning to ensure both that the decisions are well informed on the front end, but then that everybody is moving forward, once the decision is final,鈥 Mr. Dunn said.

Other changes in the restructuring plan include the addition of a new senior adviser to Ms. Spellings to oversee grants, loans, contracts, and related services. That is the job that Mr. McPherson, the current undersecretary, will fill.

Despite the numerous changes in the organization chart, work is expected to continue as usual for most of the 91制片厂视频 Department鈥檚 more than 4,400 employees. In the March 4 memo to department staff members, Ms. Spellings said most employees鈥 duties would not change.

鈥淲e do not anticipate that the actual work of many of the program areas will change substantially,鈥 she wrote.

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Staff Writer Christina A. Samuels contributed to this report.
A version of this article appeared in the March 16, 2005 edition of 91制片厂视频 Week as Spellings Puts Her Stamp on Department

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